Wednesday, February 4, 2009

Radioactive IEC Materials

I've also come across an IEC materials in Vietnamese to warn people against the dangers of Avian Flu. In it you see a radioactive man with green muck on his face who is being menanced by an angry looking rooster carrying a bloody scythe and a figure who seems to be a mix of the Grim Reaper and the Tuxedo Mask character from Sailor Moon.

This poster is laughably bad. It also serves as a sad memory of the media to build HIV awareness that continues to be produced in developing country with donor funds. I've seen way too many grim reapers/grinning skulls, blood, and other evil looking characters carrying a syringe. This approach simply doesn't work! It translates HIV into some fantastical evil out of a comic book and makes it seem less like a real risk. We all know to avoid roosters with scythes, but how many of us know how we can reduce our risk of Avian flu in areas at risk?

It reminds me also of a forward passed around a few years ago. This is a fake Tajik Airways safety card. It features glowing bad guys hijacking a plane and suggests ways passengers can protect themselves like offering hijackers a cigarette and flirting with them.

Link to the larger picture of Tajik Air's "Safety Card

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